I started my career as an independent filmmaker, collaborating with first-time directors to produce critically acclaimed features, including Sundance winners MARTHA MARCY MAY MARLENE (which launched Elizabeth Olsen’s career) and JAMES WHITE. I’ve now been producing high quality digital content for over a decade at 1stAveMachine, Vox Media’s Curbed, and Cut.com. I’m currently the Executive Producer at Unicorn, where I’m developing and executing original IP with our amazing roster of content creators.

Over the course of my career, I’ve brought my creative sensibilities from indie film to the digital world and focused on creating high production value content that’s resonant with digital consumers. I’m extremely passionate about the potential for digital content to reach massive, global audiences, especially when it’s tailored to the specific platform’s users and their subculture, language, and expectations. I’m proud to have partnered with creators and brands to produce hundreds of pieces of content that have reached millions of viewers across TikTok, YouTube, and other digital/social hubs. I particularly enjoy the relationship between storytelling and data and how much more impactful content can be when it’s responsive to audience insights and behaviors.